Kraken prime launched:
Kraken’s New Platform ‘Kraken Prime’ Targets Professional Crypto Investors
Kraken, one of the most trusted names in the cryptocurrency world, has introduced a new service called Kraken Prime. This platform is designed specifically for institutional investors such as asset managers, hedge funds, and large companies. With Kraken Prime, these clients can trade digital assets, get financing, and securely store their funds — all from one easy-to-use interface.
Kraken Prime brings together access to more than 90% of the global digital asset market. This is made possible through its connections with over 20 major trading venues worldwide. The platform also offers 24/7 expert support, ensuring that institutions can get help and advice whenever they need it, no matter the time zone.
One of the unique features of Kraken Prime is that trades can be made directly from qualified custody managed by Kraken Financial, a U.S. state-chartered bank. This gives institutional investors a secure and compliant environment to operate in. The platform also supports flexible services like asset-backed lending, T+1 credit, and smart routing for efficient trade execution.
This move puts Kraken in line with traditional financial institutions that offer prime brokerage services. Prime brokerage usually includes trading, custody, and financing options all in one place — and now, Kraken is offering this for the crypto market through Kraken Prime.
According to Kraken’s co-CEO David Ripley, Kraken Prime is not just another crypto product. It’s built to meet and exceed the expectations of traditional finance. Ripley emphasized that Kraken’s long-standing experience in the crypto industry has allowed it to create a platform with unmatched reliability and service quality.
Kraken Prime is launching at an ideal time. As the crypto market matures and regulations become clearer, more large institutions are entering the space. These institutions need a platform that provides advanced tools, high-level security, and constant support — all of which Kraken Prime aims to offer.
Security is a major focus for Kraken Prime. The platform is SOC 2 Type I and ISO/IEC 27001 certified, meaning it meets high standards in security and operational processes. This makes it an attractive option for institutions that take compliance and risk management seriously.
With Kraken Prime, Kraken takes a big step in supporting the professional side of the crypto industry. By offering deep liquidity, smart trading tools, and qualified custody, Kraken is setting a new benchmark for institutional crypto services. This launch strengthens Kraken’s position as a leader in the ever-growing digital asset market.
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